Black Friday 2025 lands on 28 November.
If you prepare a little in advance, the day feels calmer, and you’re more likely to find the deals that genuinely match your needs. Think in simple steps: shortlist what you want, tidy up your accounts, and set two or three priorities so you don’t get pulled into impulse buys.
When is Black Friday 2025 and why does it matter
It’s the Friday after Thanksgiving, and this year that’s 28 November. Marking the date now helps you follow pre-sale teasers and timed drops that often begin well before the Friday itself. Many retailers stagger offers across several days, so a great price might appear on Thursday evening or late Saturday.
A practical start is to write a short wish list with your target prices. That way, when a banner flashes “deal”, you can compare it with your benchmark and decide in seconds. If you’re eyeing Apple devices, pages like Apple Black Friday make it easier to scan models, check warranties, and spot bundles worth the jump.
Popular items can sell out fast, but you don’t have to buy everything on Friday. Many promotions run through the weekend and into Cyber Monday. You can find balance in moving quickly on your must-haves and give yourself time on the rest.
Pro tips to shop smarter (and calmer)
Set yourself up before the rush and log in to your favourite shops, save delivery details, and confirm your payment method. That tiny prep can be the difference between completing checkout and watching an item go out of stock. If a store’s loyalty programme offers early access or extended returns, it may be worth the minute it takes to join.
Keep an eye on value, not just price; track historic pricing, compare retailers, and look at bundles that include chargers, cases, or extended cover. Refurbished tech from trusted marketplaces, like Back Market, for example, can offer strong savings with warranty support, and it’s a more sustainable way to upgrade.
If you want a single place to keep tabs on changing promos and planning guides, bookmark dedicated hubs such as Black Friday. Having a go-to page reduces tab overload and helps you notice real movement in prices throughout November.
What categories tend to shine
Tech usually leads through smartphones, laptops, tablets, headphones, and smart home gear. Last year’s flagships often become the sweet spot for performance and price. A well-chosen bundle, think noise-cancelling headphones with a case and fast charger, can beat a lower standalone price.
Home and kitchen deals also have a good look at robot vacuums, air fryers, espresso machines, and durable cookware. Fitness and wellness regularly get airtime too, with smartwatches and recovery tools appearing in highlighted offers that make practical gifts.
If you’re aiming to stretch the budget and reduce waste, consider certified refurbished or openbox items. Back Market, for example, pairs quality checks with clear warranties and competitive pricing.
A quick wrap-up to head into November
With the date set, a short list in hand, and your accounts ready, Black Friday 2025 can be straightforward and even enjoyable. Decide where you want to save most, track a few reliable pages, and move quickly when the numbers make sense. The goal is to secure the few purchases that will really serve you through the next year.